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Background
With the growth of Internet shopping, online business rivalry has increased, especially among the most popular websites in the USA, such as Amazon or eBay. These e-store sites offer a direct and quick route for producers or retailers to convey their merchandises more efficiently and reach potential buyers. E-business is an innovation which resulted in the business interaction development of the late twentieth century and introduced the importance of communication and data frameworks in the present financial infrastructure (Zappala, 2020). The primary reason for e-commerce businesses to become bankrupt is ineffective leadership. In an unstable climate, organizations cannot function without transformational leaders. These types of employers bring development and confidence in effective communication with a client by establishing a trusting culture and successfully providing support to employees (Chiu & Cho, 2019). The purpose of the research is to collect and study the existing literature on e-commerce management and how leadership affects the viability of the company in the online business industry.
Literature Review
The present managers face instant changes and instability across societies and globalized markets. This is a big challenge as the success of the business relies upon the managers capacity to coordinate workers and motivate them to meet the companys objectives. Due to the fact that controlling and guiding the system and HR have become more assorted, leaders need to find out about the diverse mental and social factors reflected in their everyday work. There is a likewise prerequisite for leaders to engage with a wide scope of partners, including providers, clients, government and industry controllers, or representatives from different multicultural, ethnic, and socioeconomic foundations (Zappala, 2020). The skill to organize and manage subordinates and other employees is possibly the main component of authority. It seems leaders with a transformational approach and those who encourage close interpersonal communication in the team can solve the issue of many e-commerce businesses leaving the market (Mahdikhani & Yazdani, 2020). Regularly, an organization focuses on the way it notices upcoming trends in the changing world setting, how it makes the significance of it, and how it discovers approaches to fuse its comprehension in the local area where its target clients live.
Methodology
The methodology of the study will be limited to the evaluation of the existing resources and collection of relevant information in the secondary sources on e-commerce management and modern types of effective leadership. In order to comprehend the role of leadership in resolving the problem of online market businesses getting bankrupt, extensive data will be gathered and analyzed.
Expected Results
If leaders in the industry of online business can wisely decide the board of the team and proper administration direction, the business is most likely to stay at the market and introduce new systems (Alos-Simo, Verdu-Jover, & Gomez-Gras, 2017). Therefore, it is expected from the study that the leaders who focus on communication progression among team members are the most efficient type of managers who can help e-commerce adapt to a competitive environment.
Limitations
The possible limitation of the research is the lack of credible, up-to-date data on the online market industry. This is due to the fact that e-store business has not been studied extensively as other types of business. Moreover, there are many new approaches to leadership and management which have not been fully tested. Thus, it might be challenging to draw confident conclusions from the available literature on the topic.
References
Alos-Simo, L., Verdu-Jover, A. J., & Gomez-Gras, J. (2017). How transformational leadership facilitates e-business adoption. Industrial Management & Data Systems, 117(2), 382-397. Web.
Chiu, W., & Cho, H. (2019). E-commerce brand. Asia Pacific Journal of Marketing and Logistics. Web.
Mahdikhani, M., & Yazdani, B. (2020). Transformational leadership and service quality in e-commerce businesses. International Journal of Law and Management, 62(1), 23-46. Web.
Zappala, S. (2020). Impact of e-commerce on consumers and small firms. Routledge.
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