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In this week’s assignment, you will use the data you have collected so far to create the first half of your Marketing Plan. In Part 1, you will be analyzing your company and its market. The goal of this assignment is to really know your company and understand the lay of the land it’s operating in so that in Part 2 (your Final Project) you can craft your Marketing Campaigns from this information.
all you have to do is complete the target market and executive summary as this is a group project
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